The best way to jazz up any bag or bunch of keys! Hang these cowries from your bag to make a beachy statement. Or use as a keyring - especially helpful when trying to find your keys at the bottom of your bag ! According to African legend, if you are attracted to cowrie shells you could be family to an Ocean Spirit. It also represents the Goddess protection which is very powerful and connected with the strength of the ocean. Wearing a cowrie shell will connect the wearer to the ocean and this shell is known to represent wealth, good luck and fertility! 5% of profits goes to support marine conservation charities.